What to look for when you’re shopping online for engagement rings

What to look for when you’re shopping online for engagement rings

large pear shaped diamond engagement ring by friendly diamonds

Engagement ring shopping has changed so much over the past few years. From the current generation being more socially conscious and the growing popularity of lab-grown diamonds to the recent boom in online diamond retailers. You have the world at your fingertips, which, yes, opens up your options substantially, but sometimes having so many options can be overwhelming! And while designing and buying a ring online from the comfort of your own home is great in so many respects, it can be difficult to know which retailers you can trust. That’s why, when we come across a legit brand like Friendly Diamonds, we just have to share it with you!

Why We Love Them

affordable diamond engagement rings by friendly diamonds

Let’s be real, all diamonds are pretty. What really sets a diamond jeweler apart are their ethics, client services, and warranties, and Friendly Diamonds has some of the best policies we’ve seen to date!

free real-time customization

free custom design service by friendly diamonds

Be it for sentiment or style, these days, everyone wants to design their own engagement ring. And why shouldn’t you? You’re going to be wearing it till death do you part, so it should be everything you’ve ever dreamed of. In 2020, Friendly Diamonds revolutionized online ring shopping with the launch of the direct-to-consumer website featuring a Create Your Own Engagement Ring tool. Couples can customize every little detail: metal, diamond shape, and size, band style–you name it. The best part is that you can see your ring come to life in real-time! Plus, the price is automatically calculated so there’s complete transparency and no hidden fees.

free engraving

cushion cut diamond engagement ring by friendly diamonds

With over 400,000 certified lab diamonds and 300+ jewelry designs available, you can also shop directly from their impressive ready-to-ship collection. If you still want to add something special to personalize your ring, Friendly Diamonds offers free engraving.

30-day return

best place to buy your diamond engagement ring online friendly diamonds

If you’re planning on a surprise proposal, picking the right ring can be extra nerve-racking! Even if you’re sure they’ll say, “Yes”, there’s that little voice in the back of your head thinking, “But what if they don’t like the ring?” That’s why Friendly Diamonds offers 30-day returns.

free resizing

friendly diamonds offers free resizing

Surprise engagements also make selecting the right size a little tricky. But don’t worry, Friendly Diamonds will resize your ring for free!

lifetime warranty

unique lab grown diamond engagement rings by friendly diamonds

Friendly Diamonds is so confident about the quality of their pieces that they offer a lifetime warranty.

lifetime trade-in and upgrade service

can i trade in my engagement ring for upgrade with friendly diamonds

This is the policy that really tipped the scales for us! In this economy, a lot of couples are opting for more modest rings. With Friendly Diamondslifetime trade-in and upgrade service, couples can trade in their original pieces for an upgrade later down the road. For your anniversary, perhaps?

company ethics

are friendly diamonds ethical yes

From their environmental policies to their humanitarian efforts, any purchase from Friendly Diamonds is something you can feel good about. They exclusively use lab-grown diamonds, sourced with zero mining and a significantly lower environmental impact. They also give back by supporting reforestation projects and providing orphan aid in Africa and India.

How it Works

how the custom design process works with friendly diamonds

Ready to say YES to Friendly Diamonds? All you need to do is go to their website and choose your journey. Start with one of their stunning pre-designed rings or build your own from the ground up, starting with the perfect diamond. Once you have the design picked out, their easy-to-use platform even allows customers to try on the ring virtually before you commit. Still have questions? That’s totally normal! At Friendly Diamonds, they want you to feel good about your investment, so they prioritize education over sales. Set up a free appointment with one of their certified gemologists and they’ll use their expertise to help you select the right diamond and setting for you (or your someone special).

Give them a follow @‌friendly.diamonds to stay up to date on the latest deals and designs.

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We partnered with Friendly Diamonds to introduce you to an online jeweler who specializes in diamonds that are reliable, ethical, and just plain gorgeous! As always, thanks for supporting our sponsors!